The author's finding's were so alarming that it made him "decide to ditch Chrome for a new version of nonprofit Mozilla’s Firefox, which has default privacy protections. Switching involved less inconvenience than you might imagine."
He went on to say: "My tests of Chrome vs. Firefox unearthed a personal data caper of absurd proportions. In a week of Web surfing on my desktop, I discovered 11,189 requests for tracker “cookies” that Chrome would have ushered right onto my computer but were automatically blocked by Firefox. These little files are the hooks that data firms, including Google itself, use to follow what websites you visit so they can build profiles of your interests, income and personality."
This is not news to us, as we have used Firefox as our primary browser for the past several years and are a financial supporter of the Mozilla Foundation. While web browsers are not something that we typically discuss in a business setting, given the increasing focus on online privacy (or, more appropriately, the lack thereof), it seemed to be a good time to let you know what you're facing every time you open Chrome and at least get you to consider an alternative.